Hello in our new blog skin cousin. No spelling error has crept in here. Haute cousin is the high art of cooking. Haut Cousine, without the E, describes for us the high art form of fabulating what gets under your skin. A blog, also a forum, which wants to show unvarnished the face of truth. Anti Aging for the soul. The immoderate and blatant lies, which are hidden in the overwhelming mass of narratives as a matter of course, bring one to the boil as well. Our organic think tank, the brain, is under constant fire of information at 5G. It's more like an overheated microwave than the site of fine cuisine. In the infinite offer of "info - ingredients", in the second cycle, alleged delicacies are prepared. Fast food thinking, which has no claim to nutritional value, but masquerades prettily as star cuisine.

Like cosmetics, information has turned into a mass industry. Much of it is fake, that is, made-up truth. Or simply smoothed out lies. It is difficult to discern the truth behind the smooth faces and speeches of politics, global players, business, even science. Just like in the world of cosmetics, with all its apparent trends and retouched ideals, active ingredients and mega-promises. It seems as if we simply feel better with lies, or half-truths, which scare us away what is actually beautiful. The nature of things has highly effective formulas. It does not lie and wants to keep life good and beautiful. We all know about the taste of fresh fish, regional food and an honest conversation. So why should preserved, biochemical and genetically engineered products have more value, effect and honesty? That just does not taste, but is the power of industry, brands and media, which serve us that as truth. Molecular cuisine from the laboratories of the market leaders. Have we become too lazy, or simply so beaten down by the power of information that we believe it? In politics, business and science, lies make the headlines every day. But we still believe the promises of the brands almost without reservation.

SINNFLUENCER INSTEAD OF INFLUENCER

Skin Cousin will become a blog series by Vi Cosmetic that addresses the nature of things and, like our Fresh Cosmetics, goes against the artificially inflated. We want to be sense fluencers, not influencers. So spreading meaning and truth instead of influencing someone. It's strangely weird that you pay a person thousands of euros in fees to promote your product. It is even stranger that the next day they do it for others. And we believe them? It's like trusting someone whose conscience, integrity and voice can be bought. Does this sound familiar to you? The world seems to be suffering from influenza, an epidemic of fluctuating loss of reality.

Yet the good is so close... we want to give it a voice with this blog. Because we are also committed to the truth and the naturalness of things in cosmetics.

Until the next post, we wish you a good time.